With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsbury's is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsbury's has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsbury's is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

At the Sainsbury's online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsbury's range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsbury's Online Store:

Sainsbury's Home Page Belkin iPod Touch Leather SleeveAbbey 6 Drawer Tall BoyBelkin 17" Notebook Sleeve Neoprene Jet/CabernetVictoria Ivory King Size BedSainsbury's Tufted Bath Mat WhiteSony DJ HeadphonesLEGO Bionicle Fero and SkirmixSainsbury's Slow Cooker Stainless SteelDuracell Plus AA Batteries Bulk Pack of 24Antler Padlocks x 2Creda Spa 300PC 9.5kW Electric ShowerPhilips 2400W Steamglide IronPanasonic TG6411 Black Trio Handset PhoneTu Duck Egg Pintuck Duvet Cover SetBT Freestyle 710 Twin Handset PhonePhilips 6517 Satinelle Ice Epilator and LadyshaveMetronic Eco Zapbox Digital Set Top BoxTu Fine Stripe Duvet Set NaturalJamie Oliver Professional Series Omelette Pan 20cmWooden Frame and Rattan 2 Drawer Unit WhiteJVC Black Marshmallow HeadphonesTu Stainless Steel SteamerBreville 5.5L Slow CookerGoodmans iPod Clock RadioLG 23l Wavedom Microwave and Grill Stainless SteelDyson Zorb Carpet PowderNerf Dart Tag Strike FireBodum Assam Cast Iron Tea Press 0.5lMotorola Pay As You Go W377 Pink T-MobileEpson T071 4 Ink Cartridge Multipack
So, whatever happens to be on your shopping list, Sainsbury's Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Le Creuset Rectangular Baking Dish Almond 32cm
One of Le Creuset's most versatile dishes due to it's size, this baking dish can be used for roasting, marinating, storing and serving. Its almond enamel coating and stone inner is extremely durable and can withstand extreme temperatures without chipping, cracking or scratching. Dishwasher, grill, oven, freezer and microwave safe this classic dish testifies to Le Creuset's high quality production since 1925.

Peppa Pig Sound Cubes
These fun cubes can be lined up to make fun Peppa Pig images, when correctly aligned Peppa Pig will speak one of your 6 favourite sayings. These robust, wipe-clean cubes make a fun learning tool for younger children. Requires 2 x AA batteries, which are included in the pack. Comes in neat packaging making it an ideal gift.

Tu Leaf 7 Light Ceiling Fitting Antique Brass
This ceiling light would make an elegant feature in a sitting or dining room. Seven bulbs flower from the central fixture with frosted class encasing them, antique brass stalks with delicate metal leaves entwine for an attractive finish. Bulbs are included in the pack.

Monopoly Here and Now World Edition
Today, Monopoly is the best selling board game in the world, sold in 103 countries and produced in 37 languages. After over 70 years, the first ever global Monopoly, featuring the greatest cities from around the world (as voted online by the public), is now available. Parker Brothers' Monopoly Here and Now World Edition features electronic banking, a randomly selected 6 of 24 possible custom play pieces, globally representative houses and hotels, renewable energy utilities and all new transportation space

Sam Toddler Doll
Sam Toddler is a sweet 63cm boy doll with a cheeky face and short brown hair. He wears a trendy, sporty style: cool, printed hoodie, T-shirt, jeans and sneakers. Soft bodied and cuddly, he's a great friend to cuddle and love. Suitable for ages 3+.

Charlie and Lola Wooden Numbers Set
Help develop your child's numeracy skills with these brightly coloured numbers and mathematical symbols. The Charlie and Lola Wooden Numbers Set can help teach your child to add, subtract and multiply while having fun with Charlie and Lola from the popular television show. Set includes 18 numerals, six symbols and a wooden tray for storage. Suitable for ages three and up.

Weight Watchers Heavy Duty Precision Electronic Body Analyser Scales
These Heavy Duty Precision Body Analyser Scales from Weight Watchers accurately measure your body weight, BMI, body fat and body water. They feature a 4 person memory, an extra large platform, an extra large display, and they measure in stone, kilos and pounds. Their maximum weight capacity is 27 stone. They've extra large buttons that can be pressed by toes and features an easy-read 2 line display. 3 x AAA batteries included. 15 year warranty.

Sharp Silver 22L Digital Microwave Oven
This 800W stand alone microwave oven by Sharp features 5 power levels and has 9 useful built in programmes to cook your food to perfection. With a 22L capacity, 3 auto cook menus, 3 express cook menus and 3 express defrost functions, it is sure to be a welcome addition to any kitchen.

Tu Support Pillow
This pillow is designed to offer firm support, cradling the neck and head during sleep. The pillow is designed to help maintain your vertebrae in the best possible position during the night, ensuring a good, sound sleep. Ideal for front and back sleepers, it has a synthetic filling. Suitable for everyday use, this pillow is machine washable and can be tumble dried on a low heat setting.

Children's Red and Blue 9 Bin Toy Storage
Children's Red and Blue 9 Bin Toy Storage is a perfect place for your kids to keep their toys! A sturdy wooden frame of varnished, natural pine holds 6 navy and 3 red non woven fabric bins which will comfortably and conveniently hold all their toys. Practical and attractive, the unit's 9 storage bins provide enough space for plenty of playthings, keeping them stored in open containers even small people can reach when they need to. Children's Red and Blue 9 Bin Toy Storage requires some self assembly, fits

Tomy Thomas Musical Bubble
Ideal for small people, this Thomas the Tank Engine toy blow bubbles out of his funnel while his theme tune tinkles away interspersed with real engine noises. Thomas can chug forwards, in a circle or happily just stand still. The bubble solution is easily re-filled and there is an option to turn off sound and bubbles should you want quieter play! Requires 3 C batteries that are not included in the pack. Suitable for children over 18 months.

Samsung LE40B650T2 40" Full HD 100Hz Digital LCD TV Black
A brilliantly crisp 40in, full HD television which offers cinematic quality in home entertainment. Along with amazing picture detail and a range of imaging technology, it also integrates internet, photo browsing and Freeview, along with wi-fi connectivity and four HDMI ports. The large screen fits remarkably well in medium sized rooms, and with its full HD resolution (1080p), it offers heightened realism and cinema-like quality to your viewing experience. The TV also displays images at 100Hz, twice that of

Triton Arran Stone 9.5kw Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built in thermostat which ensures the temperature is kept constant. The Triton Arran Stone 9.5kw Electric Shower has a push start/stop button for ease of use, a power selector and numbered temperature control dial. The power on indicator will let you know when it's working, and there's also an indicator light for low water pressure. The quick clean, chrome plated anti limescale showerhead with 5 spray patte

Panasonic TG6411 Black Trio Handset Phone
This set of DECT phones from Panasonic promises excellent speech clarity, boasts sleek looks and features a large 1.8" amber-backlit LCD display with illuminated keypad. Fully charged, talk time is up to an impressive 18 hours, with up to 170 hours on standby. Other features include a 100 name and number phonebook, speakerphone, 16 polyphonic ringtones, 10-number redial memory, three-way conference calling, keypad lock, clock and alarm. Caller ID with caller ID memory and call waiting are available, subj

High School Musical Prom Fleece Throw
Youngsters can be hard to keep up with, one minute they're full of beans and the next wanting to snuggle down. This High School Musical themed throw featuring an image of the character Troy from the popular film and stage show is the perfect aid for rest and play. Made from soft, warm fleece this throw can be used as a cosy blanket while watching television, or as a fun and comfortable throw for playing on. Spills and spoils can be easily washed away with a machine wash.

PURE iPod Dock
Want to listen to your music without headphones? Maybe you want to share new musical discovery with a friend? PURE's i-10 is a convenient and elegant solution for connecting your iPod to any amplified speaker system or other device with a 3.5mm stereo line input. While the PURE i-10 charges your iPod when plugged into the mains, the iPod can also be playing through a stereo system at the same time. Connecting to a stereo system via the Pure i-10 also gives a higher level of volume output compared to a stan

Playmobil Take Along Construction Garage
Playmobil's Take Along sets are fantastic travelling playsets. They open out for hours of fun and can be secured shut to take with you, complete with a handy carrying handle. The Playmobil Take Along Construction Workshop has a roll gate door with entrance ramp. Both ends of the workshop can be opened and there are lots of accessories including road signs, traffic cones, a caged pallet and workbench. Play, store away and carry along. The perfect toy for aspiring engineers and kids on the move! For more tha

Le Creuset Corkscrew and Foil Cutter Gift Set
The Le Creuset Corkscrew and Foil Cutter Gift Set is an elegant set comprising a wing corkscrew and foil cutter, both in durable polycarbonate. This table set is easy to use and adjusts to fit most wine bottles, making opening a bottle a breeze. In its handsome gift box, it makes a fabulous present for the wine lover in your life. The Le Creuset Corkscrew and Foil Cutter Gift Set carries a 5 year manufacturer's guarantee.

Bosch AHS 4-16 Electric Hedge Cutter
This Bosch hedge cutter features a high-grade, diamond-ground, precision 42cm steel blade for long sharp cuts and a 6m cable. It has a 390w electric motor and 16mm tooth blade which will cope with hedges with ease. At 2.9kg it's extremely lightweight and with its perfectly placed centre of gravity and ergonomic shaped handle it's very comfortable when holding above your head for prolonged periods of time. Two year guarantee.

LEGO Brick Box
The perfect starter kit for kids learning to build and play or ideal for expanding an existing LEGO kit, the LEGO Brick Box is a great pick and mix selection. It's a big, durable storage box filled with LEGO pieces in all shapes, colours and styles. Young builders will have enough for years of imagination, creativity and fun! The LEGO Brick Box also includes a special Ideas Book with building instructions and inspiration. The set contains 221 pieces. LEGO's watchwords are "Education through play": from LE

Toshiba 19AV615DB 19" HD Ready Digital TV Black
This fantastic Toshiba LCD TV is a piece of state-of-the-art technology. With active vision and dynamic contrast amid a range of other features like PC input and Nicam stereo, it's sure to keep you entertained. The HD ready TV uses active vision technology to deliver great picture quality. The small screen size makes it ideal for kitchen or office settings, and HD ready means you can enjoy high definition broadcasting and media in fine detail. The Toshiba HD Digital LCD TV comes in stylish, glossy black

Rowlinson Oriental Pagoda
Create a sanctuary in your garden to escape to, entertain in or just relax in during the summer months. The Rowlinson Oriental Pagoda is a six sided gazebo with an intricate, Japanese inspired roof that epitomises the Oriental influence so beloved by gardeners worldwide. Its roomy interior will accommodate a table and chairs set. The natural timber finish will fit with any garden or patio scheme or you could paint the timber if you prefer. The sustainably sourced wood is pressure treated for longevity and sturd

Sankey 200L Water Butt
Water is a precious resource. Make sure you don't waste a single drop by using the Sankey 200L Water Butt. This above ground container is stackable and contemporary with a sturdy, robust design, perfect for collecting and storing rainwater. Its structure and materials make it lightweight, weather resistant and shatterproof. The Sankey 200L Water Butt is compact enough for use in smaller gardens or minimal spaces, and the square shape means it can be positioned against a wall. It comes in a natural, unassum

Tu Stoneware Mixing Bowl Blue
An absolute necessity for bakers, chefs and kitchen helpers everywhere! This practical Stoneware Mixing Bowl is great for a multitude of kitchen uses and doubles as attractive tableware. Whether you're baking a cake or serving a fruit salad, concocting a sauce or proving bread dough, the Sainsbury's mixing bowl is ideal. The solid stoneware structure and exterior sky blue glaze with white interior make this a beautiful addition to your kitchen. It's also versatile, hard wearing and convenient. Heat resis

JVC Silver Marshmallow Headphones
JVC's Marshmallow headphone range has been designed in bright colours to match the range of 3rd generation iPods! The earbuds and cables of these JVC Marshmallow Earphones are a shiny silver to match your music player or outfit. These in ear headphones are compact, with super soft, comfy rubber earpieces that provide great sound and are designed so that they mould to fit your ear, no matter its size or shape - hence the name. JVC Marshmallows have extra low sound leakage, making them ideal for commuters wh

Oral B Vitality Dual Clean and Timer Toothbrush
The Oral-B Vitality Dual Clean toothbrush has two moving brush heads, so it provides twice the cleaning action, removing more plaque than a regular manual brush and leaving teeth feeling clean. With an integrated timer, it will tell you when you've brushed for the dentist recommended two minutes.

De'Longhi EC330S Pump-Driven Espresso Maker Stainless Steel
Make coffee like a professional barista in the comfort of your own home. The De'Longhi Pump-Driven Espresso Maker EC330S is an essential appliance for any coffee-lover's kitchen. The high performance pump system, the traditional way to make espresso, uses 15 bars of pressure to dispense delicious hot coffee drinks quickly and easily from grounds or pods. The transparent water reservoir holds a full litre of water and can be refilled at any time, and the self-priming system means the machine is always ready

Thomas Circles Curtains
It's fun to have your favourite characters from the telly or the cinema come alive in your very own bedroom. Brighten up any space with this vibrant 100% cotton, ready-made, 168cm x 137cm curtain set that will make every fan smile. Pack includes a pair of curtains with tie backs. Curtains are machine washable.

Strata Smart Storemaster Box
Why store your filing, keepsakes or anything else in ugly cardboard boxes when you can get organised with a handsome crate? Strata's Smart Storemaster Box is a great way to tidy up and protect your belongings. The clear, tough, durable polypropylene box has a capacity of 12L and can be used for any kind of household storage - indoors or out - from gardening tools to paperwork to out of season clothing - and everything in between. The clear lid ensures that the contents remain safe, dry and tidy, and you ca

Philips Replacement Brush Heads 2 pack
Replacement head pack for Philips electric toothbrushes - pack of two.